



Wells Fargo’s Competitive Intelligence Tool (powered by SizeUp), for example, helps businesses manage and grow their companies by analyzing performance against competitors, mapping out customer opportunities and finding the best places to advertise in the future. One of the important benefits that banks derive from working with SizeUp is that it increases the breadth of services they can offer their small business clients. TechCrunch Disrupt is Silicon Valley’s leading startup and technology conference, and the Disrupt startup pitch contest is widely considered to be the most competitive in the tech world. SizeUp was initially chosen as one of 30 finalists in the TechCrunch Disrupt startup pitch competition in 2016, out of more than 12,000 applicants. SizeUp already partners with big banks like Wells Fargo & Co., but long term will it be a friend or foe to legacy institutions? Let’s dive in and find out. Business owners who want to know such things as the most under-served areas of their markets when they are considering where to expand can use SizeUp to make the best possible decisions. SizeUp partners with traditional banks to offer big data and business intelligence tools to small business customers to engage (and retain) them over the long run. That’s where fintech business intelligence startup SizeUp is stepping in. While larger companies have the money and resources to utilize big data and analytics tools to gain insight into their performance, customers and competition, small businesses are often left guessing and must rely on incomplete information (or gut instinct) to make key decisions like whether to expand into a new location or introduce new products. Making smart decisions at every stage of growth is a critical-and often difficult-process for many small businesses.
